Further to my previous post on presentation approaches (see here), I have prepared some mock-ups of possible poster designs for the Umbra Sumus Pop-Up Gallery. Posters typical have a bold design aimed at capturing the attention of an audience. There is however a trend in popular culture in which artworks are reproduced in an inexpensive format, similar to a poster. So at one end of the scale we have a cheap reproduction of an artwork and at the other a gaudy poster.
I have prepared three designs for my Leman Street image/text combination. All of these would be on 190gsm paper (similar quality to the cover of a Sunday supplement) and would be sized 30×24 inches. The cost of reproducing 5 copies of the poster would be around £40 or £8 per copy.
The first is a simple reproduction of the artwork itself:
The second is similar but this time I have included the title of the work in bold letters. This is similar to the way in which many artworks are presented as inexpensive reproductions (see here).
The third version is much more ‘in your face’. It is modelled on the style of popular ‘motivational’ posters (see here).
These versions are presented for forthcoming discussion with some OCA student colleagues.
jsumb
April 7, 2014
Here’s an instant response to the ‘motivational’ type poster http://yunghikim.wordpress.com/2014/04/07/image-15-rwanda-1994/
Keith Greenough
April 7, 2014
Interesting…nothing new in the world….
Catherine
April 8, 2014
I’ve realised that I need to actually see/feel the images before I can give a view on the poster aspect. The third version is certainly striking and I think would be good as a poster advertising the Exhibition. The dark border invites me into the image.
Keith Greenough
April 8, 2014
Thanks Catherine lots of food for thought.